In the southwest corner of Switzerland, nestled among the snowy mountains of the Swiss Alps is the picturesque, upscale resort town of Gstaad. Teeming with exclusive ski clubs and a fur coatclad jet set, Gstaad is the definition of Alpine chic. While glitz and glamour are in abundance, local tradition and culture are always close by. Whether it is in the Pinte Bar at Hotel Olden that exudes authentic charm or a farm on the outskirts of town showcasing the quaint, pastoral lifestyle, Gstaad is full of elegant traditions and unexpected treasures. It is this combination of opulence and quiet that has attracted celebrities