A highly acclaimed critical study of graphic design and typography. A highly acclaimed critical study of graphic design and typography Invaluable for anyone interested in art and the history of books, advertising and visual and verbal communication Examines the history of punctuation, the origins of pictograms and the structure of modern typography and mass communication A time-line spanning 200 years of design in the US shows how modern graphic design has emerged as a response to culture, politics and economics sakriti opis